Blog

5 Tips for Successfully Entering the German Market

You’ve made the decision: entering the German market is your main goal for 2021. This’ll be your year to grow your solopreneur business internatio...

4 reasons why using English to sell your products to Germans isn’t the best choice

Have you noticed that, sometimes, English-speaking brands offer worldwide shipping while keeping all their copy and content in just English? I’ve ce...

Why selling your products in Germany is a good idea

As a solopreneur with a growing business, you’ll probably reach a point when you start thinking about selling your products in other countries. Beca...

German Christmas traditions – and how to use them in your German marketing

Already planning your marketing strategy for Christmas? Figuring out which promotion to run and when? As businesses, we all want to be prepared for th...

Why knowing the cultures you are selling to is key to international success

Intercultural competence is one of the most important factors for international success. Your usual sales and marketing strategies might work well in ...

Successful multilingual marketing: choosing the most profitable languages

How to do smart audience research to decide which countries to target – and make your international marketing efforts pay off Imagine investing ...

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